We came across this fantastic free video format converter software for Mac OS X users, and wanted to bring it to your attention. It’s simpler to use that some other, possibly better known programs, yet it is capable of producing very good quality video conversions.

Video Monkey is a free video encoding application exclusively for Mac. With it you can encode multiple videos, automatically add metadata from sources like theTVDB.com andtheMovieDB.org, and then add them to your iTunes library, all at the touch of a button. The UI is simple and intuitive and lets you encode almost any video to many Apple and non-Apple formats. It uses the super fast ffmpeg encoder for high quality results. Whether it’s converting recorded TV shows, or transferring a video to a format for use in other video editing software, Video Monkey is a great way to simplify all your encoding needs.

Full description at software about page:
About Video Monkey (Video Monkey)
Main page:
Video Monkey